Bridgette Jensen
Strategic. Creative. Impactful.
Director of Marketing leading integrated, multi-channel marketing, brand strategy, and performance marketing programs across B2C and B2B markets within diverse, high-growth technology companies.
82%
YoY growth in marketing leads (11K to 20K)
+20pt
Lead conversion lift (60% to 80%)
$1.2M
Marketing budget directed
160%
Website conversion increase
What I Bring
Integrated Strategy
Aligning brand, demand generation, and go-to-market strategy so every channel works toward the same goal.
Data-Driven Growth
Using marketing analytics and AI-driven automation to sharpen targeting, lower cost per inquiry, and scale what works.
Team Leadership
Leading marketing teams and agency partners with a hands-on, process-oriented approach from strategy through execution.
What Colleagues Say
“Bridgette was an incredible director and mentor during my time at Optima. As the Director of Marketing and PR, her leadership was instrumental to the team’s success. She consistently provided insightful and constructive feedback on my assignments, which helped me grow significantly in my role. Her guidance was a huge part of my professional development, and I would highly recommend her.”
Abby Wagner
“Bridgette is a very creative and disciplined Marketing Director. She is definitely Director level material. She is a real pleasure to work with and she is a dynamic worker that works well with an entire team and she actively motivates that team to get the best out of them. She is absolutely first class. She has a very bright career ahead for her in her profession.”
John Jones
“Bridgette’s positive energy and can-do spirit inspire everyone around her. Her creativity, communication style, and ability to turn a concept into an asset are above all. The most influential example was during a meeting with stakeholders. When challenged about an idea, I observed her ability to listen, assess, and skillfully lead a dialogue toward understanding and unification. It was impressive. No matter what Bridgette does, she is among the best while adhering to integrity with a smile.”
Christopher Smiga
“Bridgette has been instrumental in the successful launch of the world’s first virtual reality coursework. Her strategic thinking, attention to detail, and ability to develop innovative marketing strategies and tactics have been key to the product’s success. Her leadership skills have also played a significant role in motivating and guiding her team to achieve excellent results. Bridgette has a unique talent for combining her creativity with her analytical skills to develop campaigns that resonate with her target audience. Her ability to stay ahead of the curve in the ever-evolving marketing landscape is truly impressive.”
Adam Mangana
“Bridgette is a tireless worker who is determined to get the job done. What I like most about her is that she doesn’t wait for work to come to her. She seeks it out or uses her creativity to improve a project others haven’t thought about. She’s great at deadlines, and when it comes to writing, she finds the angle others haven’t. I really enjoyed watching her develop as a leader and pass down to others what was taught to her. She doesn’t mind rolling up her sleeves and getting her hands dirty, as she leads by example. By far, she is the most positive person I’ve been around. Her cup is always half full, and her attitude is contagious. Large tasks or small, you always know Bridgette will follow through with success.”
Gregg Ellis
Let’s Build Something That Grows
Whether it’s a rebrand, a demand generation engine, or a full marketing strategy — I’d love to talk.
Bridgette Jensen 